Tuesday, February 14, 2012

YOD Collection: Slow Fashion Sofia Style

A huge congratulations to YOD designer, Yana Dvoretska, for this poetic and stunning look book shoot for her latest collection. This Sofia-based slow fashion pioneer has incorporated handcrafting techniques that include nuno felting with soft wool, diaphanous, hand-loomed silk from Greece, as well as natural dyes and color recipes that include black tea remnants and Dog rose ('Rosa Canina'). 

'Foliage Print' textiles by YOD

I recently visited Yana in her studio here in Sofia, and she shared the most amazing collection of natural dye materials that she has collected from various regions in Bulgaria and time spent in nature. I love that she views her handmade pieces as memories from these pristine regions, as well as expressions of a life lived simply and in balance.

It is so refreshing to see a designer in Bulgaria openly share her connection to place and in turn be able to create timeless fashion pieces that translate to all cultures and ideas of beauty.

Photos shot at Le Petit Salon in Sofia by Zlatimir Arakliev

Make-up: Boyan Kuzeski

Hair: Veselina Mincheva

Models: Gabriela Dasheva, Rada


Naturoticas said...

It is a beautiful collection. Definetelly, ethical fashion can be also stylish and fun. Congratulations YOD !!!!

Abigail Doan said...

Thanks so much for the feedback, Naturoticas. We are so proud of YOD and the great pieces created here in Sofia, Bulgaria. Slow fashion is definitely a beautiful global phenomenon. A.D.